Our Team

The Reimagine Fund

The Reimagine Fund educates U.S. taxpayers and real estate developers about how Historic Tax Credits can be used to benefit community revitalization through real estate development, and how taxpayers can use money they were already going to pay in taxes to invest in those real estate projects.

Co-Founder, CEO

Will Bradshaw

Will is the co-founder and CEO of the Reimagine Fund (“Reimagine”), which educates real estate developers and their supporters about how to use money they were already going to pay in taxes to invest in real estate projects. Will is a career real estate developer and educator.

Prior to launching Reimagine, Will was co-founder and CEO of Green Coast Enterprises (a triple-bottom line development firm), which he started in New Orleans after Hurricane Katrina.

He is also a founding faculty member of the Sustainable Real Estate Development Program at Tulane University, where he has taught since 2008.

On May 15, 2022, Will launched the Property Lines podcast, which tells stories of land, who owns it, who works it, who has access to the wealth pulled from it, and how those stories affect the reality we find today. You can listen here or wherever you get your podcasts.

Will has been named an Echoing Green fellow, a distinguished Alumnus of Davidson College, and a Champion of Change by President Obama. Will holds a Ph.D. and two Masters’ degrees from the Massachusetts Institute of Technology, and an A.B. with Honors in Cross-Cultural Studies from Davidson College.


Daniela Rivero Bryant

Daniela is the co-founder of the Reimagine Fund. She is an educator and expert in urban disaster resilience and community development. Prior to launching Reimagine, Daniela spent fifteen years supporting both the post-Katrina housing recovery in New Orleans and assisting local governments throughout Latin America with resilience and recovery policy creation. Her roles as Field Operations Director and later Executive Director of Rebuilding Together New Orleans (RTNO) resulted in the reconstruction a thousand homes in the city’s most vulnerable communities. She then spent five years as a member of the Louisiana Land Trust’s executive team, where she orchestrated partnerships with local governments, private developers, and community stakeholders to dispose of twelve thousand properties statewide.

Daniela implemented several Federal incentives and programs targeting housing affordability and development in recovery efforts, including the Low-income Housing Tax Credit and the Neighborhood Stabilization Program. In addition to her work with many communities, Daniela has rebuilt, owns and operates 12 housing units in New Orleans. Daniela is a professor in the Sustainable Real Estate Development Program at Tulane University, where she has taught since 2014.Daniela holds a degree in industrial engineering from St. Paul Catholic University of Bolivia, a Master of Economics from Tulane University, and is currently an Economics Ph.D. candidate at Tulane.